On the heels of a phenomenal earnings quarter, Adobe has released another product called Adobe Experience Cloud that is designed to give companies everything they need to provide excellent customer service every single time.
With this product, Adobe has unified all its digital businesses into a single cloud platform. In a way, such a unified product makes sense for Adobe because it’s been having its services all over the cloud. Now, it’s Creative, Document, Marketing, Analytics and Advertising are combined into Adobe Experience Cloud, so companies can access all that they want from a single location.
To give you a perspective on what this [...]
In a bid to take on competition and to boost its own marketshare in the cloud CRM market, Salesforce has decided to add Service Cloud Einstein to its portfolio. Dubbed as the world’s best intelligent customer service platform, Service Cloud Einstein helps companies to better manage the complexities of customer service with the help of artificial intelligence. Released during Salesforce’s Dreamforce conference last year, this product is the summation of all artificial intelligence efforts from the company.
Service Cloud Einstein create an intuitive experience for customer service agents and their managers, and in the process, improves their overall efficiency and [...]
Dropbox and Slack, two well-known and widely used cloud-based products, have rolled out new features to attract more customers.
The common theme among the new changes is scaling the existing products to work for the entire company instead of just a small team or group. Currently, both these services have a common weakness, which is their tendency to create fragmentation and reinforce silos because only a small group of workers can adopt them for their own use. Typically, it’s only for a team or an informal group of workers who have to collaborate together.
Though the existing features make it convenient for small groups of people to use them, it creates problems [...]
Have you ever wondered what thoughts run in your customers’ minds when they decide to buy or not buy your product? These thoughts can determine whether a particular person is going to buy your product or not. Much of these thoughts are based on a range of factors such as the level of customer service they get from the company, quality of a product, personalization, and more.
A survey conducted by Harris International shows that one in four adults in the US do not feel any brand royalty, while 56 percent of respondents said that they’ll switch brands to get better customer service and personalization. This study makes it clear that customers are still the kings, and [...]
Rackspace, a cloud service provider, has recently announced that Apollo Global Management LLC will take the company private in a $4.3 billion ($32 per share) deal. Searchlight Capital Partners will also make an equity investment in Rackspace. The acquisition is expected to close in the fourth quarter.
This deal may mark a time of growth for Rackspace, who has struggled to compete against big name public cloud service providers, such as Amazon Web Services and Microsoft, in the past. In 2008, Rackspace went public and experienced massive amounts of growth due to the early many companies’ transition from on-premise data centers to utilization of cloud services. However, [...]
Google has recently announced the purchase of Orbitera, which will improve Google’s enterprise service sector and allows Google to become a stronger competitor against companies such as Amazon and Microsoft. While terms of the deal have not yet been disclosed, TechCrunch estimates that it closed for about $100 million.
Orbitera CEO Marcin Kurc will continue to operate the company as a separate entity and will continue to support existing customers. Orbitera’s technology will improve support of software vendors on Google’s Cloud Platform.
This acquisition marks a great addition to Google, as Orbitera has already launched upwards of 60,000 [...]