Have you ever wondered what thoughts run in your customers’ minds when they decide to buy or not buy your product? These thoughts can determine whether a particular person is going to buy your product or not. Much of these thoughts are based on a range of factors such as the level of customer service they get from the company, quality of a product, personalization, and more.
A survey conducted by Harris International shows that one in four adults in the US do not feel any brand royalty, while 56 percent of respondents said that they’ll switch brands to get better customer service and personalization. This study makes it clear that customers are still the kings, and [...]
Rackspace, a cloud service provider, has recently announced that Apollo Global Management LLC will take the company private in a $4.3 billion ($32 per share) deal. Searchlight Capital Partners will also make an equity investment in Rackspace. The acquisition is expected to close in the fourth quarter.
This deal may mark a time of growth for Rackspace, who has struggled to compete against big name public cloud service providers, such as Amazon Web Services and Microsoft, in the past. In 2008, Rackspace went public and experienced massive amounts of growth due to the early many companies’ transition from on-premise data centers to utilization of cloud services. However, [...]
Google has recently announced the purchase of Orbitera, which will improve Google’s enterprise service sector and allows Google to become a stronger competitor against companies such as Amazon and Microsoft. While terms of the deal have not yet been disclosed, TechCrunch estimates that it closed for about $100 million.
Orbitera CEO Marcin Kurc will continue to operate the company as a separate entity and will continue to support existing customers. Orbitera’s technology will improve support of software vendors on Google’s Cloud Platform.
This acquisition marks a great addition to Google, as Orbitera has already launched upwards of 60,000 [...]
Oracle has recently announced that it will acquire NetSuite, enterprise cloud service company, for about $9.3 billion in an all cash deal. Both of these companies offer cloud services aimed at enterprises; these services will “coexist in the marketplace forever.” The transaction is expected to close later this year.
This move signifies Oracles transition to cloud-based products, which comprise only 8% of its total sales in the fiscal fourth quarter. The acquisition of NetSuite signifies Oracle as a dominant figure within the cloud industry, alongside Microsoft Azure and Amazon Web Services.
This marks one of Oracle’s biggest [...]
Lance Crosby has recently announced his new venture StackPath, a Security-as-a-Service company, at HostingCon Global. Initially, StackPath will include content delivery, DDoS protection, and Virtual Private Network (VPN) services. Eventually, the company will grow to include other services such as secure compute and storage. These services will be offered as both individual products and a suite of services, operating on private and public clouds. StackPath’s global threat intelligence engine will be available across 35 points-of-presence.
Crosby was inspired to found StackPath in 2013 after he left IBM. He witnessed a plethora of flaws within the cloud [...]
Microsoft’s fourth quarter has been a tale of growth and decline, with earnings much higher than expert predictions. Net income reached $5.5 billion while revenue came to $22.6 billion, which is significantly larger than the anticipated $22.1 billion. The driving force behind this massive growth: the cloud.
Microsoft’s intelligent cloud division reported a 7% increase in revenue, boosting it up to $6.7 billion. Microsoft Azure alone grew 102% with cloud services also seeing an increase of 5%. This significant increase in the cloud computing sector is largely due to CEO Satya Nadella, as he poured billions of dollars into growing the cloud and building new data centers around [...]